SPRING SHOWCASE

Spring Showcase April 18, 2019 - Cal State Long Beach, The Pyramid. Over $131,000 written last year. 

 

Cal State Long Beach
The Pyramid - The Pointe
Ground Level of The Pyramid
Atherton Street & Merriam Way
Long Beach CA  90840

 

Thursday, April 18, 2019


SCHEDULE

  • 9:00 am - 10:00 am

Jon Bibo, ICBA CEO
Special Guest Speaker


Fundamentals of General Merchandise Assortment Planning          

Growing sales in General Merchandise categories is more important than ever, but developing the right strategies for managing product and category assortments can be challenging. To achieve success, retailers must develop clear philosophies and implement smart techniques to develop product assortments that match your goals and that appeal to your specific customer groups.   

This session will discuss assortment strategies that can apply to stores of all types and sizes. Topics that will be addressed include:

  • How to establish fundamental principles and philosophies around assortment management from the ground up (including how to develop “Good-Better-Best” strategies)

  • How to you manage your assortments for maximum sales and efficiency

  • How to innovate and try new product/categories without overbuying


The Pyramid
Atherton Street & Merriam Way
Long Beach CA  90840

  • 10:00 am - 3:00 pm

  • Buying, networking with vendors and other store buyers

 

$30 up to March 17 - Store registration includes 1 lunch. Bring unlimited additional buyers for free.  Additional lunches are $15 each.